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Brand systems

We define what sets your business apart, then build its logo, colours, typography and messaging. A practical brand guide helps your team use the identity consistently across your website, social content and printed material.

The scope

What your project receives.

We agree the deliverables, responsibilities and review points in the proposal before work begins.

  1. 01

    Brand positioning

    Define your audience, offer and reasons to choose your business.

  2. 02

    Visual identity

    A logo, colour palette and typography appropriate for your audience.

  3. 03

    Brand messaging

    A clear introduction, key messages and a consistent tone of voice.

  4. 04

    Brand guide

    Practical rules and examples for your team and external suppliers.

  5. 05

    Brand applications

    Agreed templates for social content, presentations and printed material.

From our work

View collection
NOVA / body-care identity — A calm identity brought to life across packaging, printed material and a practical brand guide.

Concept project / branding

NOVA / body-care identity

A calm identity brought to life across packaging, printed material and a practical brand guide.

Explore the project brief
MADAR / learning campaign — One campaign idea adapted to a poster, mobile creative and a course workbook.

Concept project / campaign creative

MADAR / learning campaign

One campaign idea adapted to a poster, mobile creative and a course workbook.

Explore the project brief
Before we start

A clear start. An agreed scope.

How do we start?

Share your business, objective and current channels. We review what exists, then propose the scope, priorities and next steps.

What determines the price and timeline?

The deliverables, current assets, technical requirements and review schedule. The proposal sets these out before any work starts.

Can we choose this service on its own?

Yes. We can work on a defined project or connect the service to a broader plan, depending on your business needs.

Design decisions

From an initial study to a coherent identity.

Two stages of the fictional NOVA brief. This is a design exploration, not a real client rebrand or a performance claim.

NOVA initial identity study with neutral packaging NOVA developed identity with coordinated packaging and print Initial studyProposed development

A recognizable palette

A shared green, ivory and orange palette connects the products to the printed material.

Consistent typography

A stable hierarchy keeps the brand and product information recognizable across applications.

One visual language

Botanical detail and coordinated layouts extend the identity beyond a standalone logo.

Explore the NOVA brief

What is next for your business?

Tell us your objective and what you need to improve. We review the situation and propose a clear scope.